Strategic expertise to transform ideas into revenue-generating realities.
Tailored branding that elevates businesses to appear polished, professional, and scalable.
Hands-on project management to ensure seamless execution.
Proven success in securing impactful partnerships and high-value contracts.
A collaborative approach that keeps your voice, goals, and vision at the forefront.
Background
Born and raised in Virginia and Connecticut, I spent over a decade living in Belgium before recently settling in Florida. My career began with a master’s degree from Virginia Tech and roles in Washington, DC, where I worked as a writer, researcher, and executive communications specialist for a non-profit lobbying on Capitol Hill and later for a government contractor. However, after countless meetings with little tangible action, I realized DC wasn’t where I was meant to be.
Finding My Passion
Taking a leap of faith, I transitioned into professional sports—a decision that unlocked my passion for storytelling and strategic growth. Over the next decade, I served as a media and communications expert for leading clients, brands, and organizations, honing my expertise in strategic partnerships, PR, and brand elevation. This journey culminated in cofounding Supersapiens, a startup revolutionizing sports tech and metabolic health. At Supersapiens, I led high-impact strategic communications, built partnerships with global leaders like Abbott, Oura, and Garmin, and successfully launched products that positioned the company as an industry innovator.
The Core of My Work
Every brand and individual has a unique story to tell—whether it’s an athlete striving for gold, a health brand transforming lives, or a company driving innovation in its industry. Throughout my career, I’ve witnessed the transformative power of strategic communications and partnerships to amplify stories, inspire change, and drive measurable results.
Building on these insights, I founded Crowloft Consulting, a boutique consultancy dedicated to empowering startups, solopreneurs, and medium-sized businesses in sports, tech, health, and wellness.
At Crowloft, I work closely with clients to craft tailored strategies that elevate brand presence, secure impactful partnerships, and navigate challenges with confidence. Rooted in innovation and a results-driven approach, my mission is simple: to transform ideas into growth strategies that empower my clients to succeed.