Strategic expertise to transform ideas into revenue-generating realities.
Tailored branding that elevates businesses to appear polished, professional, and scalable.
Hands-on project management to ensure seamless execution.
Proven success in securing impactful partnerships and high-value contracts.
A collaborative approach that keeps your voice, goals, and vision at the forefront.
Background
Born and raised in Virginia and Connecticut, I spent over a decade living in Belgium before recently settling in Florida. My career began with a master’s degree from Virginia Tech and roles in Washington, DC, where I worked as a writer, researcher, and executive communications specialist for a non-profit lobbying on Capitol Hill and later for a government contractor. However, after countless meetings with little tangible action, I realized DC wasn’t where I was meant to be.
Finding My Passion
Taking a leap of faith, I transitioned into professional sports—a decision that unlocked my passion for storytelling. Over the next decade, I served as a media and communications expert for a range of clients, brands, and organizations. This journey culminated in cofounding Supersapiens, a startup revolutionizing sports tech and metabolic health. At Supersapiens, I led strategic communications, forged partnerships with global brands like Abbott, Oura, and Garmin, and executed product launches that positioned the company as a leader in the industry.
The Core of My Work
I firmly believe every brand and individual has a unique story to tell—whether it’s an athlete winning gold, a health brand empowering wellness, or a company driving innovation that transforms lives. I thrive on uncovering and sharing stories of hope, perseverance, and inspiration. Throughout my career, I’ve witnessed the transformative power of partnerships—how the right collaboration can amplify a story’s reach and create meaningful connections that inspire change.
Building on these insights, I founded Crowloft Consulting, a boutique consultancy dedicated to helping brands and leaders in sports, health, and wellness achieve their full potential.
At Crowloft, I work closely with clients to craft strategic communications, elevate brand presence, secure impactful partnerships, and navigate challenges with confidence. My approach is rooted in innovation and a commitment to measurable results. Whether launching groundbreaking products or building global partnerships, my mission is to empower my clients to succeed.